Clay&AssociatesAdvocates

Sports

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Analysis and commentary on Kenyan law as it is practised: corporate, IP, regulatory, disputes and the industries we serve. Written by the advocates who do the work.

A young African footballer controlling the ball on a training pitchSportsKenyan Sports Law in 2027: Five Developments to WatchKenyan sports law is moving faster than the underlying Sports Act has changed in over a decade. Between…22 Aug 2026Sports federation officials reviewing compliance documents togetherSportsSports Governance Health Check in KenyaMost sports organisations in Kenya can point to a constitution and a registration certificate and consider governance settled.…22 Aug 2026Kenyan football fans celebrating in a packed stadiumSportsSports Betting and Gambling Law in KenyaSports betting is one of the biggest drivers of Kenya's gambling sector, and it now sits entirely inside…22 Aug 2026Kenyan athletes competing in a road race, subject to anti-doping testingSportsAnti-Doping Compliance in Kenya: ADAK Obligations for Athletes, Clubs and FederationsKenya's anti-doping regime carries real legal consequences, not just sporting ones. Criminal fines, custodial sentences and professional licence…22 Aug 2026Two professionals shaking hands after finalising a sports organisation registrationSportsRegistering a Sports Organisation in Kenya: The Sports Registrar ProcessAny body that wants to operate as a national sports association, county sports association, or sports club in…22 Aug 2026Players wearing club football jerseys, representing merchandising and sponsorship intellectual property for Kenyan sports clubsIntellectual PropertyMerchandising and Sponsorship IP for Sports Clubs and Federations in KenyaA football club's badge, a federation's mascot, a kit sponsor's logo placement: these are commercial assets long before…4 Aug 2026African sports team on the field, representing the commercial side of sport affected by Sports Bill 2026 sponsorship provisionsIntellectual PropertyWhat the Sports Bill 2026 Means for Sponsorship, Merchandising, and Media Rights Contracts in KenyaSports Bill 2026 sponsorship provisions are set to change how sponsorship, merchandising and media rights deals in Kenyan…16 Jul 2026Kenyan athletes racing, representing the sports persons covered by the Sports Bill 2026 Kenya has proposedIntellectual PropertyKenya’s Draft Sports Bill 2026: A New Statutory Right to Control Athletes’ Name, Image and LikenessKenya has never had a standalone legal right protecting an athlete's name, image and likeness. The Sports Bill…16 Jul 2026sports contracts Kenya player agreements club obligationsSportsSports Contracts in Kenya: Player Agreements and Club Legal ObligationsSports contracts in Kenya govern the legal relationships between athletes, clubs, agents, sponsors, and governing bodies across football,…25 Jun 2026 Talk to usNeed advice on Sports?Speak to an advocate about your Sports matter.Get in touch